El Asalto Definitivo. A new venture by Solo Gozar

CLIENT. solo gozar
DURATION. 01:14
CATEGORY. branded content
vIDEO production consulting & COUCHING, Video EDITING, MOTION GRAPHICS, COLOR GRADING

This multi-platform trailer was created to introduce El Asalto Definitivo to new YouTube subscribers, showcasing the vision behind the project and welcoming both existing and new audiences to Solo Gozar's Hip Hop community.

Working as Video Producer & Art Director, my collaboration with the Madrid-based streetwear brand began at the inception of El Asalto Definitivo, where I worked alongside a multidisciplinary team to help shape its visual identity. I was responsible for designing and producing the complete motion graphics package, establishing a cohesive visual language across the brand's content.

As the project evolved, I continued to support the creative direction by mentoring contributors, maintaining production quality standards, and ensuring visual consistency. I also regularly direct, film, edit and package content for YouTube and Instagram, helping the brand grow its presence across digital platforms.

The selected work below are some examples of video content I have produced including the entire production and post-production pipelines: lighting and recording on location, editing, color grading, motion graphic integration and thumbnail design.